E-commerce & Digital Marketing Coordinator
We are looking for an E-commerce & Digital Marketing Coordinator who is creative, ambitious, and full of determination. This position will have a direct impact on the success of our sites, and be the driver of new ideas and growth for our company. This position reports directly to the General Manager, with constant interaction with ownership. Our company operates two e-commerce stores that complement our retail locations. This position helps tie all aspects of marketing together for our different business units.
Develop, design, and implement digital marketing initiatives for two online businesses, and our physical locations in Lancaster County.
Manage site content updates & be the designer and owner of any new features added to the site
Understanding of digital audience development and way to capture new audiences
Contribute to the development and execution of websites and other digital initiatives
Tracking and compiling competitive digital strategy insights and share with appropriate team members
Build social media engagement on various networks, driving traffic to our online stores and retail locations.
Desired Skills And Experience:
Minimum 5 years digital marketing experience, with successful focus on
Excellent grasp of the current trends and best practices for engaging and driving online traffic.
Extremely comfortable and confident working closely with industry partners, customers, and other related businesses in the community.
Experience with e-commerce merchandising
Strong graphic design background, with portfolio
Strong web design background, with website references
Meticulous organization, self-motivated with a flexible approach to the work required.
Excellent writing, speaking, and presentation skills.
Flexibility to work in a small business that moves fast and is constantly seeking new ideas to test and pursue.
Desire to be involved in a position that is critical to the success of a company, and ability to manage competing priorities, time constraints, and deadlines without breaking a sweat.